US President Donald Trump has announced an immediate halt to all trade negotiations with Canada due to a controversial advert featuring former President Ronald Reagan, in which he claims that tariffs hurt every American.

The advert, sponsored by Ontario, Canada, showcases excerpts from Reagan's 1987 address about foreign trade, emphasizing the negative impact of tariffs.

Trump labeled the advert as FAKE and claimed that the Ronald Reagan Foundation stated it misrepresents Reagan's original message. While the ad accurately presents Reagan's words, critics argue it manipulates the order of his statements.

The advert opens with Reagan stating, When someone says, 'let's impose tariffs on foreign imports', it looks like they're doing the patriotic thing by protecting American products and jobs. And sometimes, for a short while, it works, but only for a short time. However, in the original speech, these lines appear after he discusses his initial reluctance towards tariffs and their potential consequences.

Throughout his 1987 radio address, Reagan provided a stern warning against protectionist measures, explaining: Over the long run, such trade barriers hurt every American, worker and consumer. A few sentences later, he cautioned that high tariffs could lead to retaliation from foreign nations and potentially trigger trade wars.

The advertisement continues with key lines from Reagan's original speech while rearranging them, leading to heated debates about its interpretation and the broader implications for US-Canada trade relations. The back-and-forth over this ad illustrates the fragile nature of trade negotiations and the significant political tensions surrounding them.