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Meta's Challenge: Blocking Accounts under Australia's Social Media Ban

As Australia enforces new regulations prohibiting social media accounts for users under 16, Meta has reported blocking over half a million accounts, sparking a global conversation on child safety online.

Source: bbc.co.uk2 min read
Meta's Challenge: Blocking Accounts under Australia's Social Media Ban
Image via bbc.co.uk

In brief

In response to Australia's stringent social media regulations, Meta has blocked approximately 550,000 accounts belonging to users under the age of 16. Effective from December, the law aims to protect children from harmful online content. While the initiative has been welcomed by parents and safety advocates, concerns persist about potential loopholes and the impacts on youth's social connections. Meta argues for industry-wide solutions to ensure safer online spaces for young users.

About 550,000 accounts were blocked by Meta during the first days of Australia's landmark social media ban for kids.

In December, a new law began requiring that the world's most popular social media sites - including Instagram and Facebook - stop Australians aged under 16 from having accounts on their platforms.

The ban, which is being watched closely around the world, was justified by campaigners and the government as necessary to protect children from harmful content and algorithms.

Companies including Meta have said they agree more is needed to keep young people safe online. However, they continue to argue for other measures, with some experts raising similar concerns.

We call on the Australian government to engage with industry constructively to find a better way forward, such as incentivising all of industry to raise the standard in providing safe, privacy-preserving, age appropriate experiences online, instead of blanket bans, Meta said in a blog update.

The company said it blocked 330,639 accounts on Instagram, 173,497 on Facebook, and 39,916 on Threads during its first week of compliance with the new law.

They again put the argument that age verification should happen at an app store level - something they suggested lowers the burden of compliance on both regulators and the apps themselves - and that exemptions for parental approval should be created.

Various governments, from the US state of Florida to the European Union, have been experimenting with limiting children's use of social media. But, along with a higher age limit of 16, Australia is the first jurisdiction to deny an exemption for parental approval in a policy like this - making its laws the world's strictest.

The policy is wildly popular with parents and envied by world leaders, with the Tories this week pledging to follow suit if they win power at the next election, due before 2029.

However, some experts have raised concerns that Australian kids can circumvent the ban with relative ease - either by tricking the technology that's performing the age checks or by finding other, potentially less safe, places on the net to gather.

And backed by some mental health advocates, many children have argued it robs young people of connection - particularly those from LGBTQ+, neurodivergent or rural communities - and will leave them less equipped to tackle the realities of life on the web.

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